Social media advertising has become a key element in the marketing mix over recent years, with brands leveraging Facebook, Instagram, Twitter, YouTube and LinkedIn to increase the reach of their paid search campaigns, share their stories and grow an engaged audience across key social channels.
We encompass paid ads and sponsored or promoted posts that appear across social networking platforms. Social media advertising can be used to send traffic to your social profile pages or website and are often used to create an initial buzz around content, generate awareness of a brand or product, drive footfall to a venue or deliver leads and sales.
Social Advertising requires careful planning and implementation. Our team work to define your objectives and then create a strategy that will help to meet your KPIs and targets. We then work with you to define your audience targeting criteria and get to work on creating ads that have impact and drive results.
Your campaigns are continually reviewed and refined in order to maximise performance for your budget.